Happy New Year, Oklahoma HR Professionals!
I am so excited to begin my first full calendar year as your OKHR Membership Director. If you have met me, you know that it doesn’t take long to learn that I am super passionate about all things HR. This includes our local chapters, the state council, SHRM and our profession and community. I LOVE HR and I am happy to talk about.
One of the reasons that I am so passionate about membership is because of my personal experiences with my local chapter. Early in my career, I began my first role as a “department of 1” and was encouraged by my awesome CEO to “build my network”. You see, I was already taking advantage of the great tools that SHRM provides through my national SHRM membership, but I lacked the network. That group of local-ish, like-minded professionals that could help me with vendor resources, troubleshooting issues and developing best practices.
As you can guess, my local chapter experience was invaluable. I was quickly brought into the heart of the organization and surrounded by “my people” (that’s you). Along the way, I have developed my network, my vendor resources and made some pretty great friends. This is why I am so passionate about getting our Oklahoma HR professionals involved in a local chapter. I have experienced the greatness!
One of my goals this year, is to engage our at-large members into a local chapter. Members “at-large” are those individuals that hold a national SHRM membership but are not members of a local chapter. SHRM provides a few resources for us to engage these individuals that I want to share with and encourage you and your local chapters to take advantage of.
First, SHRM will provide (2) “e-blasts” each calendar year to our local chapters. This means that twice a year, SHRM will send an email on the chapter’s behalf, to all of the at-large members within the zip code range of the chapter. A good use of these blasts are special events you would like to promote that might gain their attendance. Note: There are e-blasts for 100% chapters (you know who you are) and e-blasts for everyone else. Use this link to find the one that is right for your chapter. The request form is enclosed in the link for your group. https://community.shrm.org/vlrc/membership/membership-chapters/marketing-samples
Second, you can request a mailing list of your at-large members to be used one time for a physical mail blast (this list provides physical mailing addresses only). You can access the link to request that through the same link I provided above.
We will continue to provide resources and tools throughout the year to be able to achieve our overall state goal of growing membership by 10%. I think, the resources above are a great start. If you haven’t taken advantage of these opportunities yet, just give them a try. Engaging 1 new at large member will be worth it!
Please let me know if I can do anything to make your membership journey easier.
Here we come 2019! Get ready for us!
Kristi Spaethe, SHRM-CP, PHR
OKHR Membership Director